Full name: The Power of Persuasion: How We're Bought and Sold

Author: Robert Levine Year: 2003 Rank: Rating: Original Rating: Pop Rating: Genres/categories: Psychology, Business, Non Fiction, Self help Purchase/reserch links: LibraryThing Goodreads Amazon ISBNs: 9780471763178 0471763179

"An engaging, highly readable survey of the sophisticated methods of persuasion we encounter in various situations. From television to telemarketing and from self-deception to suicide cults, Levine takes a hard look at all the ways we attempt to persuade each other--and how and why they work (or don't). . . . The next time you wonder what possessed you to pay $50 for a medallion commemorating the series finale of Friends, you'll know where to turn." --Slashdot.org "If you're like most people, you think advertising and marketing work--just not on you. Robert Levine's The Power of Persuasion demonstrates how even the best-educated cynics among us can be victimized by sales pitches." --The Globe and Mail "Levine puts [his] analysis in the service of his real mission--to arm the reader against manipulation." --The Wall Street Journal "This wonderful book will change the way you think and act in many realms of your life." --Philip Zimbardo former president, American Psychological Association Similar books: Split-Second Persuasion by Kevin Dutton The Lucifer Effect by Philip Zimbardo The Wisdom of Psychopaths by Kevin Dutton Influence by Robert B. Cialdini The Social Animal by Elliot Aronson Mindwise by Nicholas Epley Readings About The Social Animal by Elliot Aronson Obedience to Authority by Stanley Milgram Snoop by Sam Gosling The Sociopath Next Door by Martha Stout The Invisible Gorilla by Christopher Chabris 50 Psychology Ideas You Really Need to Know by Adrian Furnham Willful Blindness by Margaret Heffernan In Sheep's Clothing by George K. Simon Jr. Me, Myself, and Us by Brian R. Little The Little Book of Talent by Daniel Coyle What Every Body is Saying by Joe Navarro Who Moved My Cheese? by Spencer Johnson Never Split the Difference by Chris Voss Getting to Yes by Roger Fisher