Book - BookDetective

Name: How to Sell Toothpaste

Author: Leonie Thorpe
Year: 2012
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Genres/categories:
Young adult

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Dom has left school and is about to launch into the real world. All his friends have their futures mapped out, but Dom is distinctly lukewarm about the prospect of doing a degree in science. Before he has to commit, however, there is the holiday job painting his dad's offices. Dad is an award-winning creative in an ad firm, with possibly his greater success being his ability to look younger - and way, way cooler - than his 17-year-old son. Annoyed that his dad has beaten him to the stud earring, the Maori-design bicep tatt, and the wardrobe, Dom decides to take on his dad on his own turf - an ad campaign. How hard can it be? It's only selling crap to losers, after all. How hard can it be? Try getting creative over toothpaste!