Full name: Adland: Searching for the Meaning of Life on a Branded Planet

Author: James P. Othmer Year: 2009 Rank: Rating: Original Rating: Pop Rating: Genres/categories: Non Fiction Purchase/reserch links: Goodreads Amazon eBooks.com LibraryThing ISBNs: 9787770821141 9780767928977 7770821142 0767928970

James P. Othmer, advertising executive turned novelist, gives us a hilarious, personal, and sneakily profound chronicle of the past, present, and future of the advertising business. On one level it's the wickedly funny, compelling personal chronicle of the rise and fall of a modern-day ad man; a riveting insider’s look at the astonishing transformation taking place in advertising's hottest idea factories. But take a step back from the tales of lavish shoots, agencies on the brink, and pampered mega-brands and Adland becomes much more: a snapshot of how we are living our lives thirty seconds at a time. Funny, deeply thoughtful, and utterly unique, this book is both a wildly amusing ride in Adland, brilliantly recounted, and an exploration of the value of life in the information age. Similar books: Hey, Whipple, Squeeze This by Luke Sullivan Ogilvy on Advertising by David Ogilvy The Amazing Book is Not on Fire by Dan Howell The Adventurous Eaters Club by Misha Collins Code Complete by Steve McConnell Destiny of Souls by Michael Newton The Simple Path to Wealth by J. L. Collins Firefly by Joss Whedon Making Faces by Kevyn Aucoin The Way I Heard It by Mike Rowe Refactoring by Martin Fowler Effective Java by Joshua Bloch Dreyer's English by Benjamin Dreyer The End of Your Life Book Club by Will Schwalbe Shrinkage by Bryan Bishop The Happy Medium by Kim Russo Mastering Regular Expressions by Jeffrey E. F. Friedl Why Indigenous Literatures Matter by Daniel Heath Justice The Absent Superpower by Peter Zeihan Lone Rider by Elspeth Beard